Sergio
Montandon
Design for me is more than aesthetics — it’s about clarity, storytelling, and driving growth through creativity.
Why Work with Me
The Strategic Brand Mindset
With 20 years in design and a strong foundation in marketing and business, I go beyond aesthetics — building visual identities that connect meaning, strategy, and measurable results. Every project is guided by data, behavior, and storytelling that converts perception into performance.
Visual Systems that Endure
I create cohesive and adaptable brand systems — from packaging to digital ecosystems — ensuring every touchpoint communicates clarity, consistency, and cultural relevance. My work balances creative expression with strategic discipline, keeping brands timeless and high-performing.
Design that Drives Growth
Rooted in market insight and consumer psychology, my approach turns design into a business tool. Whether repositioning a legacy brand or launching a new one, I craft visuals that elevate perception, build trust, and drive tangible results.
Elevating Brands with Design
Project Sempre-Viva
Project Mamãe Vigorosa
Project Calíope
Project A.I.M
Building Brands
Through Strategic Design
Hello! I’m Sergio Montandon, a Brand Architect and Visual Strategist with over 20 years of experience connecting design, marketing, and business performance.
My work goes beyond aesthetics — I build brand identities and visual systems designed to shape perception, inspire trust, and drive measurable results.
Whether developing a new brand, refining packaging, or aligning strategy and communication, my mission is simple:
to make brands perform beautifully and effectively.
20+
Years of Experience
A career built at the intersection of Design, Marketing, and Strategy. Two decades creating brand identities and visual systems that deliver measurable impact.
Proven Versatility
Projects Delivered
I’ve developed design and branding projects across diverse industries — including consumer goods, digital products, fashion, real estate, and wellness — while remaining adaptable to new markets and business contexts.
360°
Strategic Mindset
Bridging design, marketing, and business for measurable results.
My Success Stories
I take pride in collaborating with brands of all sizes and industries — from ambitious startups to established market leaders — developing strategic visual identities that connect creativity, marketing, and business results.
“A dedicated, creative, loyal, committed, and proactive professional. Sérgio consistently seeks relevant and out-of-the-box solutions. A true partner, he fully embraces the company’s vision, acting humbly as if he were the owner of the business. Any company would be fortunate to have him on their team. I recommend him without hesitation.”
"I had the opportunity to manage Sérgio when he worked as a Graphic Designer on our team, and he consistently impressed me with his creativity, proactivity, and strong commitment to excellence. He was always eager to bring innovative solutions and often went beyond what was expected. Sérgio demonstrated great skill in combining visual design with clear communication, delivering high- quality assets that elevated our projects. Organized and collaborative, he worked seamlessly within our distributed team, aligning with different stakeholders and supporting projects that had a real business impact. His growth mindset and ability to adapt quickly made him a standout member of the design team."
